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Ash Pournouri


Ash has been part of Shellanoo Group since its formation in 2014. An accomplished music manager and record label owner, he is best known as the business manager for Avicii – an important role as Avicii became internationally successful. Ash owns music label PRMD and booking agency At Night Management, one of the world’s leading EDM establishments. An extremely talented business manager, Ash helps Shellanoo Group in all strategic growth matters relating to products and services.